Prep for the Spring Equinox (3/20) With New 12-hour Fragrance Release Body Washes
Next Monday (March 20) marks the Spring Equinox and the year’s first day with 12 full hours of daylight. Just in time for the new season and warmer weather, guys can take full advantage of the 12 hours of sun with the AXE Advanced Collection, including the first-ever men’s body washes in the U.S. to feature 12-hour touch-release technology.
This technology keeps guys fresh long after their shower, with invisible fragrance beads depositing into the skin while lathering up. After rinsing and drying off, guys will experience a burst of fragrance every time the skin is touched, all day long. The AXE Adrenaline Cool Charge features notes of ginger and iced mint while the Urban Charcoal Clean highlights watermint and Madagascar vanilla.