Hotel Tacoma was an experiential weekend event inspired by Toyota’s Tacoma. Participants had a chance to celebrate their inner rebel, in a place where humans can go back to basics, discover their wild sides, and form a tribe that worships only one thing: having the time of their life.

Hotel Tacoma by Toyota 37 (Copy)

The entire weekend “tribe” caravanned to the top of the Hualapai Mountains for a three day expedition to play in the environment that the Tacoma was built for and participated in activities such as the Freestyle Motorcross, Mudpit Challenge, mini bike races, ATV excursion in Can Ams, Bunny Hop (30ft drop onto airbag), mountain bikes from Specialized, archery, hot tubs, Dirt bike track and mud pit, and a show by Nitro Circus to welcome everyone.

Hotel Tacoma by Toyota 31 (Copy)Hotel Tacoma by Toyota 35 (Copy)

Some of the participants in this wild ride included 7 time national off-road racing champion, “Ballistic” BJ Baldwin; Canadian Pro BMX riderDrew Bezanson, two-time Olympic snowboarder who has medaled at four Winter X Games and was the 2012 US Open Champion, Elena Hight; BMX rider  and winner of the Laureus World Sports Award for Action Sportsperson of the Year, Jamie Bestwick; professional snowboarder, Olympian, Winter X Games and US Grand Prix Champion and competitor on “Dancing with the Stars,” Louie Vito; and former freestyle motocross rider and racer from MTV’s Nitro Circus TV Andy Bell.

Hotel Tacoma by Toyota 32 (Copy)Hotel Tacoma by Toyota 28 (Copy)The 2016 Toyota Tacoma is built to handle the demands of a hard-charging weekend. Its interior features soft-touch materials to boost your comfort. And Tacoma Limited adds new leather-trimmed seating surfaces for the ultimate in tough sophistication.Toyota Tacoma TRD Sport 113

The all-new truck delivers unwavering capability and the good looks to match. Chiseled character lines and muscular fenders help show off Tacoma’s strength, and an available hood scoop and aggressive grille hint at the power that lies under the hood. It’s attitude amplified, and it shows everyone that this off-road icon is ready to rock.Tacoma is built to handle the demands of a hard-charging weekend. Its interior features soft-touch materials to boost your comfort. And Tacoma Limited adds new leather-trimmed seating surfaces for the ultimate in tough sophistication.

For more information visit www.toyota.com

1 Toyota Tacoma TRD Off Road 130

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THIS ARTICLE IS WRITTEN BY

Pedro Aristes

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