1800 Tequila has partnered with New York based visual artist Shantell Martin, famous for her black and white compositions, on six original bottle designs to adorn the 2018 Essential 1800 Artists Series 9. Shantell has the honor of being the ninth artist selected for the Essential 1800
Artists series joining the ranks of legendary artists before her, including Keith Haring, Jean-Michel Basquiat, Enoc Perez and more.

To celebrate the official launch of 1800 Tequila’s artist collaboration with Martin the brand recently hosted an event in New York’s West Village.

Martin is best known for breaking the boundaries of art and displaying her work on unexpected canvases. From walls to sneakers to articles of clothing, Shantell now adds her one-of-a-kind designs to the 1800 Tequila pyramid shaped bottle.
In addition, her work explores similar values to 1800 Tequila – hard work, passion and honesty and what it means to stay true to oneself without losing one’s edge.

“As an artist I’m always trying to think out of the box and into different mediums,” shared Martin. “Using the 1800 Tequila bottle as an unexpected canvas is another way of transporting my art and starting new conversations inspired by my work.”

Each original design commissioned by Shantell Martin is displayed on the back façade of the 1800 Tequila bottle and features her signature free associated drawings inspired by 1800 Tequila’s brand positioning – “Just Refined Enough.” Each work explores honesty and self-confidence for young creatives operating in contemporary culture.

Art themes include:
1. The Future – We need the support of others – and to give support to others – to reach our goals and to create a better future.
2. Reach Higher – It’s up to us/you to imagine and dream of those ambitious goals, create better futures and to overcome the challenges that come with progress and the challenges that arise as we begin to reach higher.

3. Be Honest – Let’s be more honest with ourselves. Let’s be better versions of ourselves each day.
4. Yes to Yes – Once you battle the ocean of no’s you get to a place where you say yes to yes. Trust yourself and say no to no and yes to yes.

5. Who Are You – The big question which we have yet to find the words to answer – for now let’s ask how will you/we find our way? How do we find our purpose? How do we create our purpose with the integrity of our truest self as the foundation?
6. Sea Can See – Not everything is always as it appears to be and that’s o.k.

This special-limited edition Essential 1800 Artists series bottles featuring Shantell Martin’s work (750ml/40% ABV) has a suggested retail price of $27.99 and can be found using the 1800 Tequila product locator or by visiting ReserveBar.com.
The 1800 Essential Artist Series featuring Shantell Martin is available now.
For more information, please visit: http://www.1800tequila.com/products/essential-artists/