Stella Artois Cidre, the crisp, dry European-style cider has gone national. The brand was first introduced in May 2013,  in 26 states. Since then, the increasingly popular beverage has been an important part of a surging U.S. cider market—which is growing more than 100 percent annually. Stella Artois Cidre will now be available in all 50 states. It’s  also available on draught in bars and restaurants nationwide.

“When we launched Stella Artois Cidre, we saw that the cider market in the U.S. was poised for continued growth,” said Chris Hanson, Stella Artois. “White wine drinkers in particular have been drawn to Stella Artois Cidre. So, we have decided to expand the Stella Artois Cidre footprint both on shelves and on tap, and where better to celebrate than in the crisp mountain air of Sundance Film Festival?” To commemorate this expansion Stella Artois recently hosted a range of events at Sundance.

Stella Artois Cidre is distinct from cider competitors in many ways. It is a crisp European-style cider made with apples hand-picked in wine-growing regions in the Americas. It is a sophisticated cider, drier than many of the sweet domestic brands that occupy American shelves.

It’s best served in a white wine glass, and pairs well with chicken, fish and a broad selection of cheeses, including Camembert-style cheeses, English cheddars, semi-firm cheeses such as Gruyere and washed-rind cheeses. Stella Artois Cidre’s tart profile also balances well with Asian and spicy foods and light salads.

At 4.5 percent alcohol by volume, Stella Artois Cidre is available in two packaging configurations: four-packs of 12-ounce bottles and single, 24-ounce bottles. As noted, Stella Artois Cidre will also be available on draught.

For more information, please visit www.stellaartois.com.