As New York Fashion Week wraps up, the timing is perfect for Disaronno to introduce a new Limited Edition bottle, glamorously wrapped in a denim camouflage pattern. The sleek denim wrap aims to capture the brand’s passion for creativity and self-expression, values upheld by brand since its foundation in 1525.

Both a collector’s item and an ideal gift for fashion lovers throughout the holidays, the Limited Edition release remains unmistakably Disaronno by keeping the brand’s iconic bottle shape and logo. Disaronno will also release two Miniature Gift Packs, with each pack containing three of the six collectible denim shades available. Lastly, a Limited Edition Giftbox which consists of 4 miniature bottles joining the 750ml bottle is also available.

“Supported by high-visibility merchandising and in-store activations, the Limited Edition release reaffirms Disaronno as a category leader. We are very proud of Disaronno’s ability to continually attract new customers and please its existing global fan base,” said Chris McGowan, Trade Marketing Director for Disaronno International.

To celebrate the Limited Edition, Disaronno presents the stylish and delicious “Disaronno Denim” cocktail. A perfect pairing to the fall weather, start with Disaronno as the base, adding Diplomático Rum, lime juice, passion fruit syrup, mint leaves and crushed ice.

DISARONNO DENIM COCKTAIL

INGREDIENTS:

1.5 oz ml Disaronno

.5 oz Diplomático Rum

.75 oz Lime Juice

.5 oz Passion Fruit syrup

8 Mint leaves

Crushed Ice

GARNISH:

Mint sprig and raspberry