Sierra Nevada Brewing Company Introduces New LTO Hazy Series

17 Jan 2023 by Jose Eledra in Cuisine, General, Home, Pleasure, Products, Spirits

Sierra Nevada Brewing Company is announcing the brand’s first drop of 2023: an all-new limited-edition Hazy series, that brings a range of unique and fresh Hazy options for beer fans to explore throughout the year.

The very first iteration of the series will include NEW Juicy Little Thing (6.5% ABV). Brewed using a specialized yeast strain and Sterling, Citra, El Dorado, and Mosaic hops, this new beer leads with prominent tasting notes of stone fruit, apricot, tropical fruit, and citrus. Created by the brewing company that released the first nationally distributed Hazy IPA back in 2018, this new hazy is the perfect way to kick off the new year and is bursting with flavor.


“Like the name suggests, Juicy Little Thing is high on juicy notes, particularly apricot and tropical fruit. We used a specialized yeast strain which accentuates those juicy notes, and the resulting beer is perfect as the series opener in the new Limited Hazy Series,” said James Conery, Innovation Manager at Sierra Nevada Brewing Co.

Hazy IPA lovers can enjoy this special edition until early spring, until the next mystery Hazy Series hits shelves. Sharing here high-res images of Juicy Little Thing and including more details about the new beer and series below. 

According to Kyle Ingram, Brand Director at Sierra Nevada Brewing Co.: “What’s exciting about the Limited Hazy Series is that we’re selecting hazy IPA variants with interesting and unique flavor profiles, and they’re each only available for a limited time. Drinkers who love the hazy IPA beer style are definitely going to love what we’re doing because they’ll get to try something fresh and different each time we release anew beer in the series, which will happen about three times a year.”

About Juicy Little Thing

  • ABV: 6.5%
  • IBU: 33
  • Availability: Available nationwide at major retailers across the country and online, exclusively from now through April.
  • SRP: Sold for a suggested retail price of $12.99 for a 6-pack. 

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Jose Eledra

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