This summer, BON & VIV Spiked Seltzer is calling on bored souls everywhere a refreshing proposal to ban basic and choose a great-tasting better basic. For too long folks have settled for typical go-tos – with vodka soda being the blandest offender. The brand wants to put those boring, basic choices behind you by offering a chance to earn $30,000 this summer.

How so? Say goodbye to tasteless vodka soda for the flavorful alternative. With seven light and refreshing flavors, 0g of sugar, 4.5 percent ABV and IG-worthy colorful cans, BON & VIV Spiked Seltzer is a different way to enjoy a summer basic without sacrificing taste.

“There’s no need to settle for basic, snore-worthy options that prioritize function over flavor,” said Chelsea Phillips, VP of Beyond Beer Brands at Anheuser-Busch. “With BON & VIV Spiked Seltzer, you can have a better basic – great taste without compromise. We all deserve better, and it’s time to break up with what doesn’t measure up, starting with vodka soda.”

To kick off the basic ban, the brand partnered with multi-platform media company, Betches Media on When you realize you’re basic. Check it out here.

Through Sunday, July 7, enter for a chance to win $30,000. Simply follow BON & VIV Spiked Seltzer on Instagram, Twitter or Facebook and tell the brand how you’re going to ban basic and choose the better basic this summer and use #BONandVIV and #contest.

The contest winner will be asked to uphold the ban on basic from July 15 through the last day of summer and will take a quiz at the end of summer to test their better basic knowledge.

To prep the winner – and others wanting to ban basic this summer – to know a better basic choice when they see one, the brand has released a playful guide on living better basic.

The brand’s first piece of advice? Get down with your bad and bubbly self this summer by picking up a pack of the better basic BON & VIV Spiked Seltzer, in lieu of vodka soda, available nationally wherever wine and beer are sold.

*For a full list of the official contest rules and entry directions, visit https://www.bonandvivspikedseltzer.com/en/better-basic.html.