The latest from Braun is now available. During an intimate preview in New York City the brand introduced NEVO, the most advanced razor on the market.

Rather than making incremental improvements, Braun developed Braun NEVO from the ground up, pairing cutting-edge performance with a sleek, ultra-light premium design crafted from a single piece of high-quality stainless steel using techniques borrowed from the high-end automotive industry.

NEVO features the world’s first AeroTouch Shaving Technology. With its innovative ultra-low friction foil in combination with 250 diamond-sharp cutting edges, it provides an exceptional glide on the skin for a perfectly close and comfortable shave.

It also has an intelligent sensor that adapts the motor power seamlessly to any beard density -whether you’re going for a 1‑day clean or managing a 7‑day beard – ensuring optimal performance on every stroke.

Once done shaving NEVO’s cleaning process is an ease. The integrated personalized clean and care guidance via the smart display supplies real-time information and care recommendations. This makes keeping the shaver performing like new every day.

The NEVO 7in1 Care System, features a front-loading cartridge design, and 15% smaller format, provides effortless automatic hygienic cleaning, lubricating and charging so that your shaver can perform like new, every single time, for years.

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For those with active lifestyles, the NEVO PowerCase offers up to six weeks of shaving without charging and extends battery runtime by 50% (vs shaver only). Wrapped in premium, water-repellent fabric, the NEVO PowerCase ensures that your grooming routine can travel wherever you go.

Braun NEVO is now available for purchase on Amazon and us.braun.com, priced between $549.99-$649.99 depending on the bundle and accessories purchased.