Jason Derulo Headlined Bud Light Seltzer Sessions for International Beer Day

10 Aug 2020 by Roberto Lopez in Celebrities, Event, Fame, Films, General, Home, Pleasure, Spirits, Stars, Television

Anheuser-Busch celebrated International Beer Day with a virtual festival involving all their brands. Jason Derulo closed out the festivities, headlining his own Bud Light Seltzer Sessions: Your Flavor. Your Show.

The festivities were housed on www.InternationalBeerFest.org . Bud Light Seltzer Sessions: Your Flavor. Your Show launched in May as a way to entertain and engage music fans from the comfort of their homes. Derulo joined a list of well-known artists who have performed during previous Seltzer Sessions, including “The Kings of Bachata” Aventura and the number-one selling female Latin superstar KAROL G. Following that epic performance, country all-stars Brad Paisley and very special guest Lady A.

Derulo said prior to his performance: “I am excited to be performing for my fans during the first-ever Virtual International Beer Festival. Wherever you may be, grab a Bud Light Seltzer and get ready to dance the night away with me.”

Taking to the stage to wrap the virtual festival Derulo performed his latest hit single “Savage Love”,  “Swalla”, “Talk Dirty”, “Wiggle” and “Talk Dirty.” The fully produced Bud Light Seltzer Sessions performance wrapped an epic virtual beer festival from Anheuser-Busch in honor of International Beer Day.

“Core to our mission at Anheuser-Busch, we want to bring people together for meaningful experiences and amazing content over a beer or seltzer,” said Azania Andrews, Vice President of Connections at Anheuser-Busch. “It’s so important to put people first and meet them where they are – especially during this time – and so I hope that this event can be a moment for people to take a break from their week and just have some fun safely together.”

To further inspire the spirit of coming together, Anheuser-Busch offered new ways for people to enjoy their favorite beers during the virtual event with custom e-commerce promotions on platforms like Drizly and others. During the Festival, viewers in select states were encouraged to take advantage of the opportunity to order their favorite products from the comfort of home.

You can relive the show www.InternationalBeerFest.org

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Roberto Lopez

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