John Varvatos x Game of Thrones Launch Capsule Collection
27 Mar 2019 by Sandra Escobedo in Celebrities, Ego, Event, Fame, Fashion, Films, General, Home, Money, Pleasure, Products, Style
Luxury menswear lifestyle brand, John Varvatos and the award-winning HBO drama series, Game of Thrones, have launched an exclusive menswear capsule collection now available in stores. The collection debuted with an event at the designers Bowery store in anticipation of the groundbreaking final season of the hit series in an ode to the iconic styling of the show’s costumes infused with the John Varvatos rebel spirit.
John Varvatos x Game of Thrones capsule marks the first time Varvatos has partnered with a television series for a clothing collection. The brand is the only luxury fashion collaboration in official partnership with HBO for the final season of Game of Thrones. The 11-piece collection delves deep into the world of Game of Thrones with artisanal hand dyed leather outerwear, cross-over Henley, pants, a textured messenger bag and graphic prints depicted on spray dyed tees. Iconic details from the series are woven throughout the collection, included in outerwear pieces that boast the Iron Throne motif printed on the inside of the jacket. Prices range from $2,698 (hand dyed leather jacket) to $98 (graphic t-shirt).
Combining the core aesthetics of the two entities; the collection maintains the authentic attitude of the John Varvatos brand flourished with updated details inherent to moments seen throughout the series. Taking note from weathered leathers, rich textured materials and worn-in fabrics seen on the show, Varvatos translated these elements into wearable staples that retain the signature quality details the brand is known for.
“From the very first episode, I have been inspired by the incredible costumes in Game of Thrones,” said Varvatos. “To have this opportunity to collaborate, is a dream come true.”
“As we prepare for the final season of Game of Thrones, we wanted to celebrate with an incredible collaboration for a clothing line inspired by show.” said Jeff Peters, Vice President of Licensing and Retail at HBO. “John Varvatos has delivered a stunning collection of high quality pieces that are fashionable and wearable, while also capturing the show’s essence through its details and ornate design. We couldn’t be happier with the final product and are excited to see how fans react.”
John Varvatos x Game of Thrones is available at select John Varvatos boutiques, and online at johnvarvatos.com/got. The collection will also be exclusively at Bloomingdale’s in the USA, Harry Rosen in Canada, and El Palacio in Mexico available this spring for a limited time only.