Schmidt’s is partnering with cheer all-star, Jerry Harris, to help encourage people interested in making the switch to natural deodorants. As part of the brand’s #GoSchmidts campaign, they recently hosted an exclusive experience, offering up the chance to win a private video chat with the star, famed for his encouraging ‘mat talk.’
Schmidt’s also sent five hundred lucky people one of Harris’ favorite Schmidt’s deodorants to kickstart their switch to naturals.

“As an athlete, I am very particular about what I put in and on my body,” says Harris. “Wellness is super important to me so trying out natural deodorant just made sense. But, it HAD to actually work. While at home, I tried Schmidt’s for the first time and I legit smelled great even after my workouts. My entire family got in on making the switch after seeing how much I loved it, which was awesome. Schmidt’s Rose+Black Pepper is my favorite scent – it’s soft and spicy, and just smells good.”

For background, 86% of adults say they are interested in making the switch to natural deodorant, but more than half are concerned it won’t work. As some people have been spending more time at home, there’s been a trend in conversation around making the switch.

“In recent weeks, we’ve been experiencing a surge of interest on social media and customer service channels around the natural deodorant transition, but many have questions about what they should expect when switching from a conventional deodorant to a natural deodorant,” says Ryu Yokoi, CEO of Schmidt’s. “When we saw the conversation, we challenged Jerry to join in and put the product to the ultimate test by adding it to his wellness routine. To date, over 4 million people have discovered the benefit of Schmidt’s natural deodorant – including Jerry – and there’s no better person to cheer people on as they make their switch to naturals.”

Jerry Harris is making the switch to Natural Deodorant with Schmidt’s

Contest winners  that commented on his Instagram Post received a private video chat filled with positivity, motivation and some ‘mat talk’ from Harris, and also one of his favorite Schmidt’s deodorants. Winners mentioned reasons why they wanted to convert to Schmidt’s natural deodorant or why they had already made the switch.

Five hundred entrants were also selected and won one of Jerry’s favorite Schmidt’s deodorants. Winners were chosen at random and announced on Schmidt’s Instagram page (@SchmidtsNaturals).