The time has come to make your dream a reality with Presidente. In partnership with the upcoming film event of the summer – Warner Bros. Pictures’ In The Heights – Presidente, the Dominican Pilsner, announced they will be giving one deserving recipient a life-changing US$96,000, the same amount as the winning lottery ticket that inspires one of the biggest musical numbers in the movie.

How would $96,000 help make your dream come true? In the film, residents of Washington Heights envision what they would do with the money, from pursuing higher education to saving a family-owned business. In anticipation of the film’s release in theaters and on HBO Max on June 11, and in honor of the vibrant, hard-working and tight-knit community celebrated in the film, Presidente wants to hear how you would spend that money to pursue your passions.

“We are beyond thrilled to partner with Warner Bros and a film like ‘In the Heights’, that boldly celebrates Dominican and Hispanic culture,” said Alex Monroy, Senior Brand Director, Presidente at Anheuser-Busch. “As the beer of the Dominican Republic, this partnership gives us the opportunity to champion our brand birthplace but also the cultural identities and stories of many hispanic communities and Presidente drinkers stateside.”

President and Chairman of Presidente USA Alex Rodriguez, who grew up in Washington Heights, will lead a small panel tasked with reviewing submissions and selecting a worthy recipient of the US$96,000 from Presidente.

“We know $96,000 can change someone’s life for the better,” said Rodriguez, . “Just like the musical and movie, this money can help turn dreams into reality, and I’m looking forward to being a part of that.”

To enter, consumers (21+) will need to upload a photo to Facebook and/or Instagram telling us how $96,000k could change your life, and tag and follow @presidenteusa + @Intheheightsmovie using #contest.

‘In the Heights’ opens in theaters and on HBO Max on June 11.

For official  details on the contest, visit https://www.anheuser-busch.com/presidente-intheheightscontest.html  and follow Presidente on Twitter, Facebook and Instagram.