As the days get warmer, the need for products to keep dry and sweat-free intensifies. Fortunately Dove is introducing two new items to their portfolio that are up to handle the task. The new Dove Dry Serum Antiperspirant ,and new Dove 0% Aluminum Deodorant are now available.

The Dove Dry Serum Antiperspirant is a lightweight serum that protects against wetness and leaves underarms feeling soft, smooth, and instantly dry-to-the-touch. This unique
antiperspirant provides up to 48-hour protection, plus it glides onto skin with a luscious texture. Dove Dry Serum is a treat for delicate underarm skin – effortlessly elevating your daily routine. It’s available in three scents selected by master perfumers.

The brand has also introduced the Dove 0% Aluminum Deodorant, their first-ever aluminum-free deodorant range, offering consumers more choice for their underarms. With 0% aluminum and 0% alcohol, it not only freshens and keeps odor at bay for 24 hours, it also contains Dove’s ¼ moisturizers to help skin feel soft and smooth, delivering underarm care you only get from Dove.

‘Deodorant’ and ‘antiperspirant’ are often used interchangeably, but there is actually a key difference between the two. While both protect against body odor, antiperspirants contain aluminum-based compounds which keep you dry by controlling the flow of sweat.
Deodorants do not use aluminum and rely instead on other ingredients to help you feel fresh throughout the day.

Whether looking for an antiperspirant for odor and wetness protection or a deodorant for all-day-freshness on lighter days, Dove now offers something for everyone with new Dove 0%.

The new Dove Dry Serum Antiperspirant (SRP: $11.99 – 1.7oz) line is available at Target and select grocery and drug retailers nationwide. The Dove 0% Aluminum (SRP: $5.99 – 2.6oz) range is available at mass, grocery and drug retailers.
For additional information visit Dove.com.