Led by HTC Corporation‘s CEO Peter Chou and Chairwoman Cher Wang, HTC  is introducing  a breakthrough  slate of new devices just in time for the holiday season and beyond. RE (a revolutionary new camera), HTC Desire EYE (the top notch smartphone for a ‘selfie’ obsessed world), HTC Experience (proprietary software) and ZOE  (a new app to share images and videos),  mark a transformative era for the innovative company.

“HTC is once again changing the way that people think about technology,” said Peter Chou, CEO, HTC Corporation. “Back in 1997, we allowed people to leave their laptops at home in favor of powerful, pocket-sized smartphone computing. Today we are taking a similar leap forward. Combining incredible hardware with unrivalled software, HTC is reinventing the way we think about imaging. We are taking you out from behind the viewfinder and putting you back where you belong, at the heart of the action.”

RE: 
Re-imagining the point-and-shoot category, RE is a small handheld camera that allows you to naturally capture and fully experience the moment, through video and photography, without anything getting in your way.

With a unique cylindrical design made to fit comfortably in your hand, RE features a built-in grip sensor that instantly activates the camera when picked up, eliminating the need for a power button. Its single shutter button allows one tap to capture photos and a longer press for video recording so you won’t miss the moment fumbling between modes.

RE features a high-resolution, 16MP CMOS sensor, full HD (1080p) video recording, 146 degree wide-angle lens and slow-motion and time-lapse recording. The RE app features a remote live viewfinder that lets you set up the perfect shot and watch the live action on the screen of your mobile device, or switch to album and playback view to flick through the shots and videos already stored on the camera.

HTC Desire EYE:

With 13MP front and rear cameras for detailed image quality you can takes photos without compromise. BSI sensors capture crisp photos, even in low-light conditions, and intelligent dual-LED flash on both cameras provides flattering, natural tones when ambient light levels drop further.

Three dedicated microphones take HTC’s signature audio quality to even greater heights, ensuring crystal clear voice and video calling whatever is going on around you. HTC BoomSound and a stunning 5.2” Full HD display combine to make it the ideal multimedia companion and the perfect way to view your photos and videos.

The bold, bright, dual-color, waterproof unibody design is not only stylish but ensures that capturing your best side is as simple as possible, with a dedicated two-step camera key for focus, and capture providing comfortable, instant access to great shots, even one-handed.

HTC EYE Experience:
The HTC EYE Experience takes mobile imaging software into a new league with unique features guaranteed to make you look your best.

Taking video chat and conference calls to a new level of quality and performance, The HTC EYE Experience’s face tracking keeps you perfectly framed at all times. And because staying in touch means more than just talking to a single person, up to four people in the same room can also be tracked comfortably with each face cropped and positioned on the screen for maximum clarity. The option of screen sharing brings desktop functionality to smartphone-based video chat for the first time. You now also have a new world of creative opportunity with the new Split Capture function. It can combine simultaneous photos and videos taken on the front and back cameras into one split-screen image or video. This creates a new selfie experience, allowing you document your journey and your reaction without relying on thumbnail views.

Zoe:
Zoe is collaborative video-editing app that makes it easy to remix your photos and videos into stylish highlight reels, with beautiful themes and soundtracks that can be shared. Your friends to remix their content with yours to create the ultimate highlight video for all to enjoy and share.

Integrating fully with RE, Zoe video highlights are automatically generated and ready to share. There is no need to edit, no need to sync to your PC, just simply upload them with a single touch. Available free of charge on Android now and coming on iOS later this year.
Click to learn more Zoe

The HTC Desire EYE is available on AT& T and at HTC.com   MSRP $549.
RE initially launched in the U.S. at HTC.com  MSRP $199.

HTC EYE Experience is rolling out to the following models: HTC One (M7), HTC One (M8), HTC One (E8), HTC One mini, HTC One mini 2, HTC One Remix, HTC One Max, HTC Desire 612, and HTC Desire 816 in the coming months.

HTC Corporation’s Chairwoman Cher Wang with HOMBRE Magazine’s Francisco Romeo at the preview launch event for HTC’s new devices