As part of its ongoing efforts to celebrate diverse voices, Diageo and its brands Buchanan’s Whisky, Crown Royal, Tequila Don Julio, and Johnnie Walker, along with four Latin artists took the streets of Chicago, New York, Houston, and Miami to raise a glass and honor local Hispanic street food vendors who are passionately serving their communities.

The brands paired an artist with a vendor in each city to  revamp the food trucks with art and murals that highlighted their story and heritage. To further help preserve Hispanic street food culture, Diageo partnered with The Street Vendor Project, a nonprofit advocating for street vendor rights in NYC to support their mission and enable communities to continue to experience street food culture.

Mike’s Express

In New York, Argentinian artist Magda Love took her palette to revamp Ecuadorian, Queens based Mike Express owned by Maggie Morales, and hand painted a mural on Maggie’s to honor her perseverance and support to her community after her husband’s passing.

Aztec Dave’s

Chicago’s Mexican-American artist Sentrock honored Aztec Dave’s by bringing his iconic bird and style to honor Ramon’s indigenous Aztec heritage through modern art that celebrates their love and devotion to Chicago.

La Esquina Food Truck Reveal at Taqueria Del Sol

Local Houston legend Donkeeyboy transformed the family run Tex-Mex food truck La Esquina with art that represents their generosity to their Houston community and their story from Monterrey to Houston.

PaParillas

In Miami, Cuban-American celebrity artist Vic Garcia brought joy and vibrancy to Venezuelan food truck Pa’Parrilla, honoring their love for the United States and the dream they’ve been able to live through the once-in-a-lifetime opportunity the US gave the Mejias family.