Experian Consumer Services-Affinity, the unit of Experian that provides credit monitoring and identity protection products as co-branding opportunities to businesses, and Univision Communications Inc., the leading media company serving Hispanic America, have launched a Spanish-language, credit-focused product and online financial resource center for the U.S. Hispanic community.

Each organization has contributed its respective expertise creating Crédito y Más, a customized and culturally-relevant product to serve the approximately 55 million Hispanics in the U.S.[i] who are driving growth in the financial services sector. A 2012 Experian Simmons study, “Consumer Payments in the U.S.: The Latino Market,” shows Hispanic credit cardholders increasing more than 20 percent and the number of Hispanics with debit/ATM cards more than doubling compared to non-Hispanics. A 2013 study found that 82 percent of Hispanics believe that staying informed on one’s credit history is important[ii].

“Univision is the most respected, go-to source for the Hispanic community,” said Allen Anderson, president,Experian Consumer Services-Affinity. “We recognized tremendous synergy in joining together with their organization to bring credit education and products to the Hispanic market. It gives Experian a way to deliver a much-needed solution in the marketplace and develop a closer relationship with Hispanic consumers.”

“As the gateway to the thriving Hispanic community in the U.S., Univision is pleased to join forces with Experian, a leading brand in the credit score and report space, to bring the Hispanic community a customized credit solution building on our efforts to provide access to innovative financial products and services,” said Kevin Conroy, president of Digital and Enterprise Development, Univision Communications Inc. “This partnership with Experian speaks to our mission-driven focus of informing, entertaining, providing access and empowering the U.S. Hispanic community.”

“As credit and debit card penetration among Hispanics grows by double digits we recognized there was a need to offer an in-language solution that will allow consumers to better manage their finances in their language of preference,” said Conroy.

With Crédito y Más, consumers can check their credit score, receive a credit report, and have credit monitoring, among other benefits for a cost of $12.95 per month. The additional unique features include:

• ·         Bilingual Website – the consumer can select Spanish or English and toggle back and forth between languages

• ·         Access to VantageScore® 3.0. – with scores ranging from 300 to 850, VantageScore® 3.0 is a user-friendly credit score model developed by the three major nationwide credit reporting agencies, Experian®, TransUnion®, and Equifax®

• ·         Centro de Información – the website contains a robust resource center with educational content along with selectable user profile settings and information specific to lifestyles that affect credit such as being a family or a small business owner

• ·         Communication Preference Settings – the member can select to receive communications (email and SMS) in either Spanish or English

• ·         Instructional Guides – an interactive experience provides clarity in Spanish and English around how to read a credit report and the information found in each section of the website

• ·         Bilingual Agents – members will have access via phone to Experian Customer Service representatives and Fraud Resolution Agents for support that are fully bilingual

• ·         Identity Theft Insurance* – the $10,000 insurance policy can cover legal fees, lost wages and other costs resulting from identity theft

For more information and to enroll in the product membership, you can visit www.creditoymas.com.