Golden Grooming is the new men’s care brand co-owned by all-pro Detroit Lions receiver Herman Moore. The line features luxurious beard, face, hair, and body selections specifically for men of color. The products are all-natural and crafted with essential oils and plant extracts that moisturize, heal, protect and cleanse.

Best sellers include their Boss Beard Bundle (Beard & Hair Shampoo, Beard Balm, Beard Oil and No Limits Solid Cologne), Golden Professional Trimmer, and Essential Skincare Bundle (Face Wash and Body Wash).

Best of all, for every product purchased, a product is donated to young Black men in under served communities. In addition, the brand works with corporations and organizations who want to donate large quantities of product to community organizations, and they will make a “twin” donation for every bottle or item purchased.

As Moore puts it, “I look forward to executing our mission at Golden Grooming Co.: to inspire Black young and adult men to be empowered through the way they look and feel. I encourage African American young men to continue learning about how we got to the place where we are historically. Grow in the knowledge of the progress we’ve made and what has set us back. Be a leader. Be supportive of one another.”

For more information visit www.goldengroomingco.com/collections/best-sellers

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Lina Jordan

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