AT&T has partnered with Colombian mega-star, Maluma, as the main image and curator of a unique platform for fans to enjoy music and self expression.

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The #HazRuido and #MakeNoise campaign was created by AT&T in partnership with the 360 Agency, and it was launched with a sweepstakes and events in Miami, Houston and New York City.

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Fans are encouraged to visit their local AT&T stores to enter to win tickets to exclusive concerts with Maluma.

att maluma hombre magazine5pgThe campaign includes a social media component, where fans can submit their photos with a BlueMic or Maluma cutout to win tickets to the concerts and a VIP experience with Maluma.

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THIS ARTICLE IS WRITTEN BY

Pedro Aristes

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