To celebrate Hispanic Heritage Month,
Neiman Marcus Group  has revealed new efforts to grow its Hispanic talent through workforce partnerships with Prospanica and McKinsey. This collaboration supports the organization’s commitment to Environmental Social Governance and Belonging as part of the company’s growth strategy. In addition, NMG held in-store activations to celebrate Hispanic Heritage Month.

During Hispanic Heritage Month Neiman Marcus stores curated dedicated displays of Hispanic and Latino-founded designers and brands, which featured in windows across 14 select locations throughout the U.S. Highlighted designers that included Gabriela Hearst, Carolina Herrera, Johanna Ortiz, Tata Harper, Manolo Blahnik, Oscar de la Renta, Narcisco Rodriquez, Paco Rabanne, and more. The displays were crafted using multicultural insights from NMG’s Consumer Insights team and, as a result, will feature products across categories to emphasize a family-friendly setting, and showcase designer heritage and vibrant cultural prints to invoke creativity and inspiration.

“We have a long-standing history of supporting diverse designers and brands within our Neiman Marcus and Bergdorf Goodman assortments,” said Geoffroy van Raemdonck, CEO, Neiman Marcus Group. “Our merchants constantly seek out new and exciting designers that we know our customers will love. We are thrilled to currently feature many Hispanic and Latino designers and brands across multiple categories.”

A new partnership with Prospanica, a national Association of Hispanic MBAs and Business Professionals that advocates for the advancement of Hispanic professionals, will help NMG recruit the nation’s top Hispanic and Latino talent. Having Prospanica as NMG’s diversity champion will help guide the Company in further enabling this community to achieve its full economic, social, and educational potential through a variety of tactics. The NMG talent acquisition team plans to recruit and network with the nation’s top Hispanic and Latino business professionals at Prospanica’s Conference and Career Expo, while actively utilizing their job boards and list of candidates for open positions. The Company is also donating to the Prospanica Foundation Scholarship, which supports bright futures by providing academic scholarships to undergraduate and graduate students of Hispanic heritage.

According to the Latino Donor Collaborative’s 2020 U.S. Latino GDP Report, the Hispanic demographic represents 74% of new workers in the United States. Chief People and Belonging Officer, Eric Severson, says, “We are proud to foster a workforce that outpaces the U.S. population in Hispanic and Latino representation. We now have a unique opportunity to recruit professionals from this thriving community across all levels of the organization and grow Hispanic and Latino representation in leadership roles.”

NMG will also develop and promote talent from within the Company by piloting McKinsey’s Connected Leader Academy this Fall. NMG participants will have the opportunity to network with top Hispanic talent from across the U.S. and strengthen the skills required to progress to leadership roles.

McKinsey Academy nominee and Senior Vice President of Customer Service Excellence and Integrated Retail, Tatiana Ferreira, adds, “NMG recognizes the significance of a diverse workforce and is showing its commitment to expanding this group of talent and developing its existing group. As a Latina woman and senior leader at NMG, I am extremely proud to represent our brand and my heritage by participating in this program that will help propel us forward.”

To read more about NMG’s philanthropic work, visit The Heart of Neiman Marcus Foundation

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Lina Jordan

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